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Tax & Accounting Marketing Trends: 2023 and Beyond

Tax & Accounting Marketing Trends: 2023 and Beyond

by Devon Davidson | Mar 2, 2023 | Digital Presence, Marketing, Marketing Automation, Social Media, Video Marketing

The world of tax and accounting marketing is changing quickly, thanks in part to the rapid evolution of technology. Let’s take a look at the top marketing trends your firm should watch in the coming year and beyond. The Rise of Automated Marketing IT and marketing...
A Basic Guide to Digital Marketing for Small Tax Firms

A Basic Guide to Digital Marketing for Small Tax Firms

by Devon Davidson | Apr 8, 2020 | Digital Presence, Marketing, Video Marketing

Growing your small tax firm online can be overwhelming, especially if you’re creating and publishing your own client content. That’s partly why it’s so difficult for small tax firms to excel on the web: limited time and resources. Thankfully, with the right digital...
5 Digital Marketing Mistakes Your Tax Firm Should Avoid

5 Digital Marketing Mistakes Your Tax Firm Should Avoid

by Devon Davidson | Apr 19, 2019 | Marketing

The keys to successful digital marketing practices are often learned through failure. But this doesn’t have to be you! The wise accountant learns from the travails experienced by others. Here are five digital marketing mistakes to avoid to keep your tax firm’s...
Why your tax and accounting firm needs to use video marketing

Why your tax and accounting firm needs to use video marketing

by Devon Davidson | Apr 12, 2019 | Content Marketing, Marketing, Video Marketing

When it comes to complex subject matter like tax and accounting laws, codes and more, it’s important to market to clients in a way that helps them retain information. An effective and proven strategy to do this is through online video marketing. Video marketing helps...
Improve your tax firm’s client retention through year-round marketing

Improve your tax firm’s client retention through year-round marketing

by Devon Davidson | Apr 5, 2019 | Client Retention

Year-round communication is key Communication with clients year-round helps build your tax and accounting firm’s credibility, increases brand awareness and establishes long-term client retention. And communication doesn’t just mean an email here and there – it means...
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